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Account Management

Amazon Account Management

End-to-end Amazon seller account management — listing optimization, A+ content, Sponsored Ads, FBA, and consistent month-on-month sales growth.

  • Free consultation
  • No lock-in contracts
  • 24 hr response
  • Worldwide clients
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What this covers

  • Listing Optimization & Creation
  • Amazon Advertising Management
  • A+ Content & Brand Store
  • FBA Shipment Management

Tools & platforms

  • Amazon Seller Central
  • Amazon Advertising Console
  • Helium 10
  • Jungle Scout
  • Keepa
  • AMZScout
  • Amazon Brand Analytics
  • Inventory Lab

Also in this family

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Overview

Amazon is India's largest ecommerce marketplace — and the most competitive. With millions of sellers and Amazon's own private labels competing for the same search results, the margin for poor execution is essentially zero. Winning on Amazon requires getting three things right simultaneously: listing quality (for organic visibility and conversion), sponsored advertising (for paid visibility and profitable CAC), and account health (to stay in good standing and protect your selling privileges). Most sellers manage one of these reasonably well. Managing all three with consistent execution — adjusting to algorithm changes, competitive moves, and seasonal patterns — is a full-time job. We handle it for you. Our Amazon account management service covers every aspect of your Seller Central account: listing creation and optimization, A+ Enhanced Brand Content, Sponsored Products/Brands/Display ad management, FBA shipment planning, review strategy, and account health monitoring — all managed as an integrated program, not siloed services.

The single most important metric for an Amazon business is not revenue — it's profitable revenue. We see too many sellers with impressive gross sales and terrible margins because their ACoS is eating profits, their FBA fees are not being managed, and their pricing strategy hasn't accounted for all costs. Every decision our team makes is viewed through the lens of your net profitability per unit and per category — not just click-through rates and conversion metrics that look good in reports but don't translate to business outcomes.

Key Benefits

What You Get

  • 01

    Listing Optimization for Organic Rank

    Data-driven titles, bullet points, and backend keywords researched with Helium 10 and Jungle Scout — optimized specifically for Amazon's A9 algorithm and the search terms buyers in your category actually use.

  • 02

    A+ Content That Converts

    Enhanced Brand Content modules designed to differentiate your brand on the product page — lifestyle imagery, comparison tables, feature callouts, and brand story — content that lifts conversion and reduces returns.

  • 03

    Sponsored Ads With Profitable ACoS

    Campaign architecture that separates auto discovery, manual exact/phrase/broad targeting, and brand defense — with weekly bid optimization ensuring your ad spend generates profitable attributed sales, not just impressions.

  • 04

    FBA Inventory Management

    Inventory forecasting based on sell-through velocity, restock planning with lead time consideration, removal order management for slow-moving inventory, and fee optimization to protect your FBA profit margins.

  • 05

    Review Strategy & Monitoring

    Systematic use of Amazon's Request a Review tool, monitoring and responding to product feedback within policy, and product quality feedback loops that improve star ratings over time.

  • 06

    BSR Monitoring & Rank Defense

    Daily Best Sellers Rank tracking for all your ASINs, immediate action when rankings decline, and competitive monitoring for category-level BSR movement by competitors.

  • 07

    Account Health Management

    Order defect rate, late shipment rate, and policy compliance monitored daily — proactive response to any metric trending toward account health targets before violations trigger consequences.

  • 08

    Competitor Intelligence

    Regular competitor listing analysis, pricing monitoring (Keepa for historical tracking), sponsored ad activity monitoring, and new market entry detection — so you're never caught off guard by competitive moves.

Our Process

How We Work

  1. 1

    Account Audit

    Read-only access to Seller Central. Full audit of listing quality, keyword coverage gaps, ad campaign structure, ACoS by campaign, account health metrics, review scores, and BSR trends. Audit report with prioritized findings within 48 hours.

  2. 2

    Listing Overhaul

    Priority ASINs identified based on sales potential. Title, bullets, description, backend keywords, and product attributes rewritten with data-backed keyword strategy. A+ content brief created for brand-registered accounts.

  3. 3

    Ad Campaign Restructure

    Existing campaigns audited — underperforming campaigns paused, ad groups restructured, keywords harvested from search term reports, and new campaigns built where category coverage is missing.

  4. 4

    Ongoing Weekly Optimization

    Weekly bid adjustments based on impressions, clicks, conversion, and ACoS data. Search term report review to harvest converting terms and add non-converting terms as negatives. Listing updates based on new keyword opportunities.

  5. 5

    Monthly Reporting & Strategy

    Performance report delivered monthly with sales analysis, BSR movement, ad performance, inventory status, and account health summary. Strategy call to review findings and plan next month's priorities.

  6. 6

    Quarterly Account Review

    Quarterly deep-dive: category trends, competitive landscape changes, pricing strategy review, catalog expansion opportunities, and brand health assessment. Strategic recommendations for the next quarter.

What's Included

Service Features

  • Listing Optimization & Creation

    New ASIN setup, existing listing optimization, variation setup (color, size), bundle creation, and category node optimization for maximum search visibility.

  • Amazon Advertising Management

    Sponsored Products, Sponsored Brands, Sponsored Display, and DSP management with structured campaign architecture and weekly performance optimization.

  • A+ Content & Brand Store

    A+ Enhanced Brand Content creation and Amazon Brand Store design and management for brand-registered sellers — converting browsers with visual storytelling.

  • FBA Shipment Management

    Shipment plan creation, FNSKU label coordination, inventory reconciliation, research and reconciliation of lost/damaged inventory, and removal order management.

  • Brand Registry & Protection

    Amazon Brand Registry enrollment assistance, trademark guidance, counterfeit listing reporting, and IP violation escalation to protect your brand on the platform.

  • Deals & Promotions

    Lightning Deals, 7-Day Deals, coupons, Prime Exclusive Discounts, and promotional pricing strategy to boost organic rank and clear aging inventory.

  • Account Health Management

    Policy compliance monitoring, ASIN suspension prevention, performance metric tracking (ODR, LSR, OTDR), and proactive escalation of issues before they threaten selling privileges.

  • International Expansion

    Guidance on expanding to Amazon.com (USA), Amazon.co.uk, Amazon.ae, and other Amazon marketplaces — leveraging your India catalogue on global platforms.

Why Auravon AI

Why We're Different

  • 01

    Amazon-Native Team

    Our Amazon team lives in Seller Central. We understand A9 algorithm signals, the specific tactics that move listings up category search results, and the nuances of Amazon's constantly evolving advertising console — not generic ecommerce knowledge applied to Amazon.

  • 02

    ACoS Obsession

    We report on ACoS and TACoS (Total ACoS including organic sales) — not just attributed ad revenue. Our optimization goal is profitable ad spend, not ad spend that looks impressive in reports while consuming your margins.

  • 03

    Data-Backed Keyword Strategy

    Keyword research using Helium 10, Jungle Scout, and Amazon's own search term reports — not intuition or generic keyword tools that don't understand Amazon-specific search behavior.

  • 04

    Account Health First

    We've seen accounts suspended at ₹2 lakh/day sales because of ignored policy violations. Account health protection is non-negotiable in our management process — no growth strategy is worth the risk of losing selling privileges.

Industries Served
  • Consumer Electronics
  • Home & Kitchen
  • Health & Beauty
  • Fashion & Apparel
  • Sports & Fitness
  • Toys & Baby
  • Automotive Accessories
  • Books & Stationery
FAQ

Frequently Asked Questions

What does Amazon account management include?
Our Amazon management service covers: listing optimization (titles, bullets, keywords, description), A+ Enhanced Brand Content, Sponsored Products/Brands/Display campaign management with weekly bid optimization, FBA inventory management and shipment planning, review strategy, account health monitoring, monthly performance reporting, and quarterly strategy reviews.
How long does it take to see improvement in sales?
Listing optimization shows organic ranking movement within 2–6 weeks as Amazon re-indexes updated content. Ad optimization shows within 2–3 weeks as bids stabilize. Meaningful sales growth — 50%+ increases — typically develops over 60–90 days. We set realistic timelines upfront and report on leading indicators (rankings, CTR, conversion rate) while lagging revenue indicators catch up.
Do I need Amazon Brand Registry for your services?
Brand Registry is not required, but it unlocks significant additional tools: A+ content, Sponsored Brands ads, Brand Store, and brand protection features. We help you enroll in Brand Registry if you have a registered trademark — and we advise on trademark registration if you don't have one and are building a brand on Amazon.
What ACoS target should I aim for on Amazon?
Break-even ACoS = (profit margin ÷ selling price) × 100. For most product categories, a healthy ACoS is 15–25% for established products and higher (30–40%) for new ASINs being launched. We assess your specific margins and set realistic ACoS targets that balance visibility investment with profitability.
Can you manage my FBA account?
Yes — FBA management is included in our Amazon account management service. This covers: shipment plan creation, FNSKU label setup, inventory reconciliation, stranded inventory cleanup, removal orders for slow-moving stock, and restock planning based on sell-through velocity and inbound lead times.
Do you handle account suspensions?
Yes — if your account or specific ASINs are suspended, we audit the root cause, draft a Plan of Action addressing Amazon's specific concerns, gather required documentation, and manage the appeal submission and follow-up. Reinstatement timelines depend on the reason for suspension and Amazon's review queue — we give honest timeline estimates, not guaranteed guarantees.
How do you do keyword research for Amazon listings?
We use Helium 10 (Cerebro for reverse ASIN lookup on competitors, Magnet for keyword discovery), Jungle Scout for volume validation, and Amazon's own Brand Analytics (search term reports) for accounts with Brand Registry. We focus on search terms with genuine commercial intent in your category — not just high-volume terms that don't convert.
Can you help with international Amazon marketplaces?
Yes — we provide guidance on expanding to Amazon.com (USA), Amazon.co.uk, Amazon.ae, Amazon.de, and other marketplaces. This includes listing translation/localization, understanding local category requirements, compliance considerations, and advertising strategy for new markets.
How do you report on performance?
Monthly performance reports cover: sales by ASIN, units sold, BSR movement, organic keyword ranking changes, sponsored ad performance (spend, ACoS, attributed sales, impressions, CTR, CVR), account health metrics, inventory position, and month-on-month comparisons. Reports include plain-language analysis and specific optimization priorities.
How do we get started?
Contact us via the form below or WhatsApp +91 88140 12395. We start with a free account audit — read-only access to your Seller Central. We'll deliver a prioritized findings report within 48 hours with a clear picture of what's limiting your performance and what we'd do to fix it. No commitment required for the audit.
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Grow Your Amazon Sales With Less Ad Waste

Free Amazon account audit — we'll review your listings, ad campaigns, and account health and tell you exactly what needs to change to grow sales and reduce your ACoS.

Chat on WhatsAppBook Free Consultation
  • +91 88140 12395
  • India & Worldwide

When you reach out

  • Free 30-minute discovery call with our specialist team

  • Clear, scoped proposal within 24–48 hours

  • No pressure — a conversation, not a sales pitch

  • Direct access to the team doing your work

  • Honest advice on what will actually drive results

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