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Social Media Handling

Instagram Management

Professional Instagram management — content strategy, Reels, stories, engagement, and follower growth that turns your profile into a business asset.

  • Free consultation
  • No lock-in contracts
  • 24 hr response
  • Worldwide clients

What this covers

  • Feed Post Management
  • Reels Production
  • Stories Management
  • Instagram SEO

Tools & platforms

  • Meta Business Suite
  • Canva Pro
  • Adobe Premiere Rush
  • Later
  • Instagram Insights
  • Meta Creator Studio
  • Notion
Questions first?Let's talk
Overview

Instagram is the primary visual discovery platform for consumer and lifestyle brands worldwide. With over 500 million Stories viewed daily and Reels now the highest-organic-reach content format on the platform, the opportunity for brand building on Instagram has never been larger — but executing it consistently and strategically is a serious commitment. Most businesses post sporadically, use the same photo-and-caption format for everything, never make Reels, and wonder why their follower count is flat despite years of being on the platform. Instagram rewards the accounts that post consistently, use the right formats for the algorithm, engage actively with their community, and have a visual identity that makes someone stop scrolling. We manage all of this for businesses that want Instagram to generate real results — brand awareness, enquiries, and sales — not just a follower count they can screenshot.

Our Instagram management approach is strategy-led and data-driven. We start by understanding who your ideal customer is, what content they engage with in your category, and what your competitors are doing well (or poorly). From that foundation, we build a content strategy that defines content pillars, format mix, posting cadence, and CTA strategy — then execute it with consistent, high-quality creative. We track performance weekly, double down on what's working, and drop what isn't. Your Instagram account should be generating measurable business outcomes — enquiries, website traffic, store visits — not just likes from your existing customers.

Key Benefits

What You Get

  • 01

    Algorithm-Smart Content Mix

    Reels for reach (the algorithm's current highest-distribution format), carousels for saves and engagement, stories for daily touchpoints, and feed posts for brand equity — the right mix for Instagram growth in 2025.

  • 02

    Reels Strategy & Production

    Reels scripting, production direction, editing, caption writing, and music selection. Short-form video is non-negotiable for reach — and most brands either don't make them or make ones the algorithm ignores.

  • 03

    Visual Identity Consistency

    Custom template library built to your brand — every post, story, and Reel thumbnail looks coherent and professional. Brand recognition builds through visual consistency, and visual consistency requires templates and discipline.

  • 04

    Hashtag & Discovery Strategy

    Research-backed hashtag sets for every content category, Instagram SEO optimization (keyword-rich captions and alt text), and Explore page optimization for discovery beyond your follower base.

  • 05

    Community Engagement

    Daily comment responses and DM management in your brand voice — because engagement is a two-way signal. Instagram's algorithm rewards accounts whose audiences interact with them, not accounts that post and disappear.

  • 06

    Stories Strategy

    Daily or near-daily stories with polls, questions, countdown stickers, and link stickers — keeping your brand in the top of the stories bar for your followers and driving actions beyond passive feed scrolling.

  • 07

    Influencer & Collaboration Outreach

    Identifying relevant micro-influencers and complementary brand accounts for collaboration, content shares, and joint campaigns that expose your brand to aligned new audiences.

  • 08

    Monthly Analytics Deep Dive

    Reach, impressions, engagement rate, story views, profile visits, link clicks, follower growth, and top-performing content — analyzed and contextualized, not just reported as raw numbers.

Our Process

How We Work

  1. 1

    Instagram Audit & Competitive Research

    Full audit of your existing Instagram account: follower quality, engagement rate, content performance by format, hashtag effectiveness, profile optimization, and competitive analysis of 5 key competitors in your category.

  2. 2

    Content Strategy & Pillar Development

    Documented content strategy: 4–5 content pillars, format ratios (Reels/carousels/stories/posts), posting frequency, tone of voice, CTA types per format, and growth targets for the first 90 days.

  3. 3

    Brand Template Creation

    Custom Canva template library — feed post templates, story templates, Reel thumbnail designs, and highlight cover icons — all built to your brand's visual identity.

  4. 4

    Monthly Content Calendar Production

    Full month of content planned, written, and designed — submitted for your review 2 weeks in advance. All captions, hashtags, and visual assets delivered before scheduling.

  5. 5

    Publishing & Daily Management

    Content scheduled and published. Daily comment and DM monitoring and responses. Story publishing with interactive elements. Weekly performance check and early optimization if something underperforms.

  6. 6

    Monthly Reporting & Next Month Planning

    Performance report with all key metrics, top-performing content analysis, audience growth breakdown, and a strategy update for the next month based on what the data shows.

What's Included

Service Features

  • Feed Post Management

    Curated feed with consistent visual identity — product posts, educational carousels, lifestyle content, and promotional posts in a balanced mix that builds brand without feeling like constant advertising.

  • Reels Production

    Short-form video scripts, production direction, raw footage editing, text overlay, music selection, and posting — the format driving the most organic reach on Instagram currently.

  • Stories Management

    Daily stories strategy with polls, questions, countdown timers, link stickers (for products, blog posts, consultation booking), and behind-the-scenes content that maintains daily visibility.

  • Instagram SEO

    Keyword research for Instagram search, keyword-rich captions and bio optimization, alt text for all images, and hashtag strategy for discovery beyond your current follower base.

  • Community Management

    Comment responses and DM management in your brand voice, daily during business hours — converting engagement into relationships and relationships into customers.

  • Highlight Curation

    Organized story highlight strategy — product categories, FAQs, reviews, how-to guides, and brand story highlights that turn your profile into a visual landing page.

  • Collaboration & UGC Strategy

    Identifying collaboration opportunities with micro-influencers and complementary brands, and building a user-generated content strategy that extends your reach through your existing customers.

  • Monthly Performance Reports

    Detailed analytics including reach, engagement rate, follower growth, story views, link clicks, top-performing content, and audience demographics — with strategic recommendations.

Why Auravon AI

Why We're Different

  • 01

    Reels-Forward Approach

    Most agencies still primarily manage photo and graphic posts. We build Reels production into every Instagram management plan because it's the algorithm's current highest-reach format — and brands that aren't making them are leaving significant organic reach on the table.

  • 02

    Niche-Specific Strategy

    Fashion content strategy is fundamentally different from healthcare content, which is different from restaurant content. We don't apply generic social media frameworks — we research what works in your specific category before proposing a strategy.

  • 03

    Business-Outcome Focus

    We track not just vanity metrics (likes, followers) but business outcomes: profile visits, website clicks, DM enquiries, story swipe-ups, and conversion events. Instagram management should generate business, not just engagement.

  • 04

    Content That Doesn't Feel Managed

    The best managed social media accounts don't look managed — they look authentic. We invest time in learning your brand voice, your products, and your customer relationship style so our content doesn't feel generic or corporate.

Industries Served
  • Fashion & Lifestyle
  • Food & Beverage
  • Fitness & Wellness
  • Beauty & Skincare
  • Real Estate
  • Education
  • Healthcare
  • Travel & Hospitality
FAQ

Frequently Asked Questions

How many posts do you publish per month on Instagram?
Our standard plan includes 20–24 pieces of content per month: approximately 12–16 feed posts and Reels combined, plus daily or near-daily stories. The right frequency for your account depends on your audience size and engagement baseline — we recommend what's sustainable and effective for your specific situation, not one-size-fits-all posting frequency.
Do you make Reels?
Yes — Reels production is a core part of our Instagram management service. We provide scripting, direction for filming (which your team does on location), editing, caption writing, audio selection, and posting. For businesses with no filming capacity, we work with available product images and graphics to produce Reels-format content. Reels consistently outperform static posts in reach by 2–5x.
How quickly will my follower count grow?
Follower growth depends on your starting audience size, category, content quality, and posting consistency. In the first 90 days of professional management, most accounts see engagement rate improvements before significant follower growth. Follower count growth typically accelerates from month 3–4 as organic reach compounds. We set realistic targets based on your specific situation.
Do you write the captions or do we?
We write all captions — copy, hashtags, and any CTAs. You review and approve the full content calendar 2 weeks before publishing. If you have specific terminology, product details, or brand-specific language to include, we capture that in onboarding and apply it throughout.
What if I don't like the content direction?
The content strategy is co-developed with you before production begins — you approve the overall direction. Monthly content calendars are submitted for review before any post is scheduled. Changes can always be requested during the review period. We'd rather take feedback early than produce content that doesn't represent your brand.
Do you manage Instagram DMs?
Yes — we manage DMs during business hours, responding in your brand voice to general enquiries, compliments, and routine questions. DMs that require specific business information (availability, ordering, customer service issues, pricing) are flagged to you or your team with context for direct response. We set up templates for common DM types to make your team's responses efficient.
Can you help me get verified on Instagram?
Instagram verification (the blue badge) requires a significant existing presence and is typically reserved for public figures, celebrities, and major brands. We optimize every element that contributes to verification eligibility — follower count, content quality, external press mentions — but we can't guarantee verification outcomes as they're entirely at Instagram's discretion.
Do you handle Instagram advertising as well?
Yes — paid Instagram advertising (Meta Ads) is managed by our separate paid social team and integrates with organic management. Organic content performance informs which posts to boost, and paid campaign learnings feed back into organic strategy. We can manage both as an integrated service.
What results should I expect in the first 3 months?
In the first 30 days: improved content consistency and visual identity. By day 60: engagement rate improvements as algorithm starts favouring the consistent, quality content. By day 90: measurable follower growth acceleration, some Reels with significantly expanded reach, and initial increase in profile visits and DM enquiries. We track and report all of this monthly.
How do we get started?
Contact us via the form below or WhatsApp +91 88140 12395. We'll start with a free Instagram audit — analyzing your current account, engagement metrics, content quality, and competitor landscape — then propose a management plan with specific growth targets for your brand.
Get Started

Turn Your Instagram Into a Lead Generation Channel

Free Instagram audit — we'll analyze your account, show you what's limiting your growth, and outline what a professionally managed Instagram presence would deliver for your business.

  • +91 88140 12395
  • India & Worldwide

When you reach out

  • Free 30-minute discovery call with our specialist team

  • Clear, scoped proposal within 24–48 hours

  • No pressure — a conversation, not a sales pitch

  • Direct access to the team doing your work

  • Honest advice on what will actually drive results

Free consultation on Instagram Management

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